REVITALISING INNOVATIVE DESIGNS BASED ON AESTHETIC CHARACTERISTICS FOR XI LAN KA PU FROM YOUNG DESIGNERS’ PERSPECTIVES

Abstract

Xi Lan Ka Pu has experienced several centuries of flourish and decay as a traditional Chinese intangible cultural heritage. This subject wants to revitalize it through youth designer innovative design practices.

During the research process, firstly, through literature and survey research method, analyzed the geographic environment, folk customs, worship, living philosophy of Tujia people. Based on this, emotional characteristics were summarized.

Then, the design elements of Xi Lan Ka Pu were analyzed in the icon, color combination, composition aspects, three sets of design semantic vocabularies were given by experts. Through linking with youth group aesthetic, found that it can be used in Moe, less is more, G-street, and ethnic styles. It was shown on the “Xi Lan Ka Pu inspiration manual for young designers” .

Thirdly, through continuous plan propose, practice, supplement, and refine, the “relationship schema between Xi Lan Ka Pu and youth designers” was made sure. The formation of a friendly relationship between Xi Lan Ka Pu and young designers will significantly contribute to the subsequent role-playing design process.

Finally, through the co-creation design method, 50 young designers participated in the “If I am a weaver” workshop, 190 pieces works were finished and analyzed, summarized out the “culture inherited design guidelines”. All phases’ behaviors were gathered, sorted, and summarized to be the A. I. E (Attract, Interact, Empathize) design for emotion innovative mode.

On these finding bases, combined with the emotional need of the young generation, a series of blessing theme designs were made and applied on pillow products. This received good reviews from young audiences.

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