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Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 24
Issue DateTitleAuthor(s)
29An Examination of Destination Competitiveness and Tourist Experience from the International Tourists' Perspective: The Implications for International Tourist Advocacy towards the DestinationComtas TASSAWA; คมทัศน์ ทัศวา; Jantima BANJONGPRASERT; จันทิมา บรรจงประเสริฐ; Silpakorn University. International College
29A MODEL OF UNIVERSAL DESIGN FOR SENIOR TOURISTS: A CASE STUDY OF NORTH TO CENTRAL PATTAYA BEACH ROAD AREASTanisara KANAWATTANAKUL; ธนิสรา คณาวัฒนกุล; Somnuck Jongmeewasin; สมนึก จงมีวศิน; Silpakorn University. International College
2Knowledge Acquisition and Networking in International Trade Show: The Impact on Market Selection and Market Entry ModesSomcanae YODPRAM; สมคะเน ยอดพราหมณ์; Jantima BANJONGPRASERT; จันทิมา บรรจงประเสริฐ; Silpakorn University. International College
17The Perspectives of  Into-Plane Fuelling Staff  on Accident Causation and Effective Factor of Accident Reduction : A Case Study of Bangkok  Aviation Fuel Services Public Company LimitedPunorn CHATCHAWANPUN; พันธ์อร ชัชวาลย์พันธ์; Naritphol Boonyakiat; ณฤทธิ์พล บุณยเกียรติ; Silpakorn University. International College
12Service provider’s perception of Chinese tourist behaviorManassavee JARUROJPAKORN; มนัสวี จารุโรจน์ปกรณ์; Keatkhamjorn Meekanon; เกียรติกำจร มีขนอน; Silpakorn University. International College
12The Factors of customer who choose credit card or debit card for payment when they are go broadNathida RERNGGASETTAKORN; ณธิดา เริงเกษตรกรณ์; Keatkhamjorn Meekanon; เกียรติกำจร มีขนอน; Silpakorn University. International College
12MEASURING SERVICE QUALITY OF FOREIGN AND THAI CUSTOMERS TOWARD LUXURIOUS SHOPPING MALLS IN BANGKOK THROUGH SERVQUAL  Nattaphol BANGVIROONRAG; ณัฐพล บ่างวิรุฬห์รักษ์; Ardiporn Khemarangsan; อดิพร เขมะรังสรรค์; Silpakorn University. International College
12THE SUITABLE MODEL OF ACCOMMODATION FOR TOURISM IN SONGKHLA OLD TOWN Yingrak CHAKCHAROEN; ยิ่งรัก จักรเจริญ; Sippanan Nuanla-ong; สิปปนันท์ นวลละออง; Silpakorn University. International College
12AN EMPIRICAL STUDY OF THE FACTORS INFLUENCING CUSTOMERS’ PURCHASE INTENTION OF DIGITAL CAMERATattep SINJANAKHOM; ทัตเทพ สิญจนาคม; Jantima Banjongprasert; จันทิมา บรรจงประเสริฐ; Silpakorn University. International College
17 The Perspective on the Effects of Trade Barriers on Shrimp Exporting IndustryPornsupa TUPNOY; พรสุภา ทัพน้อย; Ardiporn Khemarangsan; อดิพร เขมะรังสรรค์; Silpakorn University. International College
12The investigation of Shoppers' intention in purchasing online global brandWarissara VITOONPHUN; วริศรา วิฑูรย์พันธุ์; Keatkhamjorn Meekanon; เกียรติกำจร มีขนอน; Silpakorn University. International College
17Front Office Turnover in Hotel Industry.Case study: Five star hotel in tourism area of Bangkok  ThailandNisakorn TRIWANIT; นิสากรณ์ ตริวณิชย์; Pichet Teeranuson; พิเชฐ ธีรานุสนธิ์; Silpakorn University. International College
10-Jan-2560A STUDY ON BARRIERS OF CROSS-CULTURAL COMMUNICATION: A CASE OF MULTINATIONAL COMPANYBrahamaweera, Wanida
9-Jan-2560IMPACT OF FOREIGN WORKFORCE BASED ON PERCEPTION OF SMES BUSINESS IN THAILANDHarnleulomviboon, Achawin
8-Jan-2559SUSTAINABLE DEVELOPMENT AS A WAY OF LIFE UNDER THE SUFFICIENCY ECONOMY PHILOSOPHY: A CASE STUDY OF BAAN OMLONG, MAESAB SUBDISTRICT, SAMOENG DISTRICT, CHIANG MAI PROVINCEKarunee, Thamonwan
5-Aug-2559THE COMPARISON OF CRITICAL FACTORS BETWEEN FIRST TIME CUSTOMER AND REPEAT CUSTOMER FOR HOTELS IN HIGH POTENTIAL TOURISM AREAS; A CASE STUDY OF BANGKOK, HUAHIN (PRACHUAP KHIRI KHAN) AND NAKHON PATHOMLaytikun, Supalak
8-Jan-2559THE IMPACT OF CUSTOMER PERCEPTION TOWARD THE SPA'S SCENT TO BRAND RECOGNITION AND CONSEQUENT RESULT TO BRAND EXTENSION ON RELATED OLFACTORY PRODUCTS IN SPAS : A CASE STUDY OF ELEMIS SPA BANGKOKKongcharoen, Rattanapong
4-Jan-2559CHINESE TOURISTS’ LOYALTY TOWARD DESTINATION IMAGE STUDY IN THAILANDDu, Suwen
28-Dec-2015THE "SERVQUAL" THEORY AND IMPROVEMENT PROCESS TO IMPROVE SERVICE QUALITY AND GUEST'S SATISFACTION: A CASE STUDY OF FRONT OFFICE DEPARTMENT AT CENTARA WATERGATE PAVILLION HOTEL BANGKOK.THORANINPANICH, VIROJ
28-Jul-2559THE CRITICAL FACTOR THAT IMPACTS CHINESE TOURISTS DECISION MAKING TO CHOOSE BANGKOK AS THEIR DESTINATIONRuengwimolwet, Tanut
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 24