PROMOTING THE TRADITIONAL HERITAGE OF CHIANG MAILANNA CUISINE ARTS BY USING DIGITAL GAME APPLICATION

Abstract

In this research, digital games are designed and developed to promote arts and culture. The art of Lanna culinary in Chiang Mai province is selected as a core to achieve the three objectives of the study: (1) to study the culture of Northern Thai cuisine; (2) to integrate cultural content of Northern Thai cuisine into game design; (3) to develop an appropriate mobile game based on the content of Northern Thai cuisine. The methodology being used is mixed method as the goals are to obtain both qualitative and quantitative data.

The research was divided into 3 phases. Phase 1 was the study of collecting data and interviewing experts on local Lanna food, including researching data and analyzing case studies of digital game design guidelines; Phase 2 is the creation of game prototypes using workshops with a group of game design students and game prototypes using iterative design principles and testing with the group, representatives of Thai adolescents aged 16-18. Observations, questionnaires, and interviews were used to understand user gaming experience and preferences and bring information to develop game features and functions in phase 3 Lanna Cuisine Game that is the result of the final design. It was evaluated by a representative group of Thai teenagers aged 16-18, digital game design experts, educational technology, and Lanna studies by answering questionnaires and interviews from the playtest feedback. This game allows players to practice each step of the Lanna culinary arts. Players will experience cooking in each step from the selection and preparation of raw materials, ingredients, kitchen appliances, including techniques and methods of cooking according to northern recipes inherited in the form of an accurate cooking simulation.

The results in terms of performance, usability, and participation in playing the game Lanna Cuisine suggest that players were highly satisfied. The conclusions of this research contribute to the knowledge of game design methods and practices for cultural content. The guidelines demonstrate an understanding of game design elements associated with cultural content, which positively affects the player experience.

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